De (Chinese)

http://en.wikipedia.org/wiki/De_(Chinese)
De (Chinese: 德; pinyin: dé; Wade-Giles: te) is a key concept in Chinese philosophy, usually translated "inherent character; inner power; integrity" in Taoism, "moral character; virtue; morality" in Confucianism and other contexts, and "quality; virtue" (guna) or "merit; virtuous deeds" (punya) in Chinese Buddhism.
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